The gulf between ‘risky’ and ‘feels risky’ is huge. – Seth Godin

Seth Godin writes:

“The gulf between ‘risky’ and ‘feels risky’ is huge. And it’s getting bigger.

“It turns out that value creation lives in this gap. The things that most people won’t do (because it feels risky) that are in fact not risky at all.

“If your compass for forward motion involves avoiding things that feel risky, it pays to get significantly better informed about what actually is risky.”  (from Feels risky by Seth Godin 8/2/17)

How much that could strengthen, encourage or comfort others have we avoided because it “felt risky”? If we are listening and watching we’ll know better about when to press past our feelings and frights and take the risk.

Please, take a risk and “reply” without any risk.  Argh, John